Identify the bottlenecks and potential of your digital service

State of Website – Audit

State of Website audit provides a clear overview of the current status of your digital service. We evaluate usability, accessibility, and energy efficiency, as well as provide an estimate of the site's carbon footprint – and tell you how to fix the shortcomings.

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Why invest in an audit?

Hion’s State of Website audit answers three critical questions:

  1. Do users find what they are looking for? (Conversion and customer experience)
  2. Does the website serve all users? (Statutory accessibility)
  3. Is your service placing an unnecessary burden on the environment? (Digital carbon footprint)

Hion's philosophy is that it's always more beneficial and sustainable to build digital services and products designed for a long lifecycle. Our cornerstones: High-quality and meaningful implementations, long lifecycles, sustainable choices, and not renewing just for the sake of renewal."

Tiia Ohtokallio, Tech Lead & Senior Developer, Hion

The three pillars of our audit

1. Energy efficiency and carbon footprint

The ICT sector already accounts for about 5.5% of all global emissions – more than the aviation industry. We help you do your part.

  • Measurement: We analyze the website’s traffic, structure, and heaviest elements.
  • Technical validation: We identify technical bottlenecks that slow down loading speeds and increase energy consumption.
  • The benefit: A faster website serves users, search engines, and the climate better.

2. Usability

Can your users smoothly complete the tasks they came to your site to perform?

  • Heuristic evaluation: Our experts review the service based on Nielsen’s 10 Usability Heuristics.
  • We report the results using the visual three-tier PURE (Pragmatic Usability Rating by Experts) method, which provides a numerical metric for usability assessments.
  • User-centricity: We evaluate the logic of navigation, the clarity of content, and visual consistency.
  • The benefit: A better customer experience leads to higher conversion rates and reduces the workload on customer service.

3. Accessibility

We ensure that your service is accessible to everyone and meets legal requirements.

  • Standards: We verify whether the website meets the WCAG 2.2 minimum requirements.
  • Coverage: We take into account screen readers, keyboard navigation, color contrasts, and linguistic clarity.
  • The benefit: An accessible service is inclusive and considers all types of users in all types of life situations.

Our Audit Process

  1. Kick-off: You provide us with the necessary access to your tools (e.g., GA4, GSC).
  2. Data-driven Analysis: We scan the site and assess energy consumption based on the data.
  3. Expert review: Our designers perform heuristic evaluations of usability and accessibility.
  4. Reporting: You receive a plain-language final report of the findings along with a prioritized list of development recommendations.

Why choose Hion?

We create responsible and continuously evolving digital customer experiences. The audit is conducted by our experienced specialists:

  • Tea Dickman (Design Lead): With 20 years of experience, Tea is one of Finland’s leading thinkers in sustainable digital service design (Green Sustainable Web).

  • Niko Karppinen (Web Analytics Lead): A professional in analytics and technical SEO, responsible for data interpretation.

  • Heli Köck-Ruuska (Accessibility Specialist): Specialized in ensuring that services work seamlessly for all user groups.

What the audit includes

The comprehensive State of Website package includes:

  • Expert usability evaluation

  • Expert accessibility evaluation

  • Digital service carbon footprint assessment

  • Final report and actionable recommendations

Investment: €6,075 + VAT.

Individual components can also be ordered separately based on your needs.

Would you like to hear more?

Submit your information via the form, and we’ll get back to you to schedule a kick-off meeting. Submitting the form does not commit you to a purchase.

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