Web Analytics Consultant

Hion

We at Hion are looking to create a measurable positive impact on the world around us – not just by optimizing the digital experiences for our customers, but by taking the extra mile to create more sustainable solutions and enable success for both our customers and Hionians. We are a software company that gives a damn – about our customers, our Hionians, and the world around us.

With almost 40 experts onboard, we specialize in designing, building, and continuously developing the digital customer experience touchpoints for our clients: websites, mobile applications, and eCommerce solutions. Our design-led approach combined with the technical architecture we create provides the foundation for the outstanding digital experiences we aim to deliver.

What does the role entail?

As a Web Analytics Consultant, you will be a key player in driving success for our clients by turning data into actionable insights. Your daily work will involve a mix of client collaboration, technical implementation and internal leadership. A key part of your role will be to utilize AI-driven analytics to understand and enhance the customer journey, enabling personalization at scale and optimizing the user experience across our digital platforms.

In this role, you are expected to work with a high level of autonomy, proactively driving your clients’ analytics agenda forward and continuously identifying opportunities to expand and strengthen the role of data within their business. Key tasks and responsibilities for this role would be:

• Partnering with clients to understand their business objectives and translate them into measurable KPIs and analytics strategies. Conduct comprehensive data audits and analytics maturity assessments to identify growth opportunities.
• Analyzing and interpreting data from various sources (commonly web analytics, e-commerce, CRM) to find actionable insights and optimization opportunities.
• Technical Implementation by designing, implementing, and managing web analytics solutions, with a strong focus on Google Analytics 4 (GA4) and Google Tag Manager (GTM).
• Create and present compelling data stories and visualizations to client stakeholders, from marketing teams to C-level executives.
• Act as the internal champion for a data-driven culture, training and mentoring your colleagues at Hion on analytics best practices.
• Collaborating with our design, tech, sales and marketing teams to integrate data insights into our entire project lifecycle, from the initial proposal to ongoing development and optimization.

💰Salary range: 4500–5000€, depending on your experience and skills.

Who you are

• Proven experience in digital or marketing analytics consulting, working closely with clients
• Highly self-driven and autonomous, with the ability to take full ownership of your clients’ analytics development and proactively expand the impact of data in their business
• Expert-level proficiency with web analytics platforms, especially Google Analytics 4 (GA4) and Google Tag Manager (GTM)
• Strong experience with data visualization tools such as Looker Studio
• Experience in SEO and GEO
• Ability to identify upsell and cross-sell opportunities and translate analytics insights into measurable business value
• Excellent analytical and problem-solving skills, turning complex data into clear, actionable recommendations
• Outstanding communication and presentation skills – a true “data translator” who can explain complex concepts to non-technical stakeholders
• A consultative, client-centric mindset and genuine passion for building long-term partnerships
• Fluent in Finnish and English

Bonus for:

• Familiarity with Matomo & Piwik Pro analytics platforms
• Experience analyzing data from CRMs (e.g., HubSpot, Salesforce), CMS platforms, and e-commerce platforms.

Why join Hion?

Our values – Committed, Inspirational, and Sustainable – are reflected in everything we do:

• Committed: We are committed to finding the best solutions for our customers while enjoying our work and having fun.
• Inspirational: At Hion, we gain inspiration from our curious and caring community. We are honest and down-to-earth, and determined in everything we do.
• Sustainable: We care – our way of working is sustainable, ethical, and transparent.

At Hion, you’ll be surrounded by a diverse, caring group of colleagues and lively humor. We value diversity and the richness it brings to our community: we invest in creating a more diverse and inclusive community through our internal DEIB taskforce and training the members of our community.

Naturally, the commitment to promoting a more sustainable world is also at the heart of our existence. Ambitious ESG goals guide our work, which is also evident in our customer relationships.

Moreover, we offer you the opportunity to have an impact: on your own role, Hion as a company, and the growth journey we are creating. While we are professionally determined, we remember to have fun along the way. Most importantly, we want to stay human and create an environment where everybody can thrive – we give a damn about our Hionians, and our actions reflect this commitment.

Our modern office space in Helsinki provides an ideal working environment while our flexible remote work possibilities and arrangements support well-being and work-life balance.

Interested? Applying is easy!

Think you’d thrive at Hion? If this sounds like the right opportunity, we’d love to hear from you! To apply, submit your application through our recruitment system by March 22nd. 

Our recruitment process follows these steps:

1. Interview with the HR Business Partner 
2. Interview with an expert and business lead
3. Reference check (contacting 2 provided references by phone)

If you have any questions regarding the role, please feel free to reach out to our HR Business Partner Mariia, phone +358442577800 (mariia.maaranen@hiondigital.com).